When dealing with a creative project, whether it’s a design critique or a concept review, it’s important to remember that all creative is subjective. Meaning that the interpretation of the art is influenced by one’s own feelings of the piece. Also keep in mind that your own views may be very different than someone else... Read More
Rejection hurts; whether it’s hearing that click of a telephone, never hearing back from a client or losing a big account. I’m sure you have heard opposites attract, but is that true in the business world? You only have one chance to make a first impression, and if it’s over the phone or via email... Read More
Running a social media page for your business can seem like a real challenge at times. With social media becoming ever more sophisticated it can sometimes feel like if you don’t have advanced degrees in graphic design, English and marketing you’re already behind the game. This blog post will be a two part series that... Read More
Let’s face it, whether you’ve been dealing with the cold climate for the past few months, or just had to face a few temperature dips, we’re all ready for spring to be here. The good news is the first day of spring is right around the corner on March 20th. The changing of seasons, especially... Read More
As work places continue to trend towards having a remote workforce, it’s important to continually adapt to changes to maintain productivity and communication among teams. According to Global Workplace Analytics’ research, nearly 50% of the U.S. workforce participates in at least partial telework and approximately 20-25% of employees work remotely at some point in their... Read More
Tucked away somewhere in that mushy brain of yours is something so scary that you suppress it every time an opportunity presents itself. You guard it so tightly that nobody even knows it exists and some of you may even be embarrassed by it. Every so often it creeps back out and it’s very existence... Read More
As any good marketer knows research should be at the core of everything you do. Sometimes you need to research the product you’re selling, sometimes you need to research who your audience for a product or service is, sometimes you need to research your audience itself, the list goes on and on. However, a lot... Read More
In the Muzzillo Dictionary of Sales Terminology, definitions of many key words and phrases aren’t what they appear to be. In my previous article, I shared how the definition of “I will call you” is really “I will never call you.” Similarly, when a prospect tells you, “Let me think about it,” what they are really... Read More
Any questions? How often do we have that question posed to us and, despite having a question we’d like to ask we find ourselves saying, “No, I don’t have any questions.” Inevitably we leave that interaction and ironically ask ourselves “Why didn’t I ask about that,” when realize we had some key information missing and... Read More
It’s a situation that most of us are probably all too familiar with – you sit down to start the day, and before you know it, you look over at the clock and realize you’ve been glued to your desk for the last several hours. Suddenly, you feel the effects of remaining stagnant and busy... Read More
