Gone are the days where providing random trinkets to customers is considered a strategic promotional marketing tactic. In today’s world, your customers are bombarded with useless products that make their way into the junk drawer or the kid’s toy chest. In order to truly stand out to your customers, it’s time to rethink promotional products... Read More
In the first installment of this blog, I talked about the importance of setting a routine, why daily routines are so effective and how starting your day with a success can lead to an even better day. Now that you know the facts behind setting a daily routine, I’m going to share my daily routine... Read More
Yeti, Apple, Nike, Under Armour. Brand names carry weight. In the promotional products industry, there is a strong trend toward businesses of all sizes aligning with powerful brands such as these. The days of low quality, generic giveaways are waning. Now, marketers and business owners are opting for products that represent quality, reliability, value and... Read More
Casual dress in the workplace is becoming more and more prevalent in today’s corporate workforce. Companies are ditching the suit and tie, dresses and skirts and replacing them with the jeans and button-up or blouse combination. If you’re wondering why this change is happening in the corporate world, here are three reasons why business casual is... Read More
With an emerging number of successful entrepreneurs and small business start-ups, it has become fairly evident through the power of the internet that there is one major thing successful or even happy people have in common. Aside from the drive to start a business and the intellectual knowledge of their chosen field, the implementation of... Read More
In my last blog post, I wrote about the tough issue of letting go of employees that bring you down. Although difficult, this is a necessary part of professional leadership in order to continue your company’s growth. This week I’ll discuss the last of seven commitments for making 2017 a big year: minding your health.... Read More
Stress in the workplace. It shows up in various forms, but we all encounter it at some point. Maybe it is long hours, tight deadlines, increasing demands or coworkers who don’t know how to use their “indoor voice.” Regardless of what causes your stress in the workplace, it’s pretty much unavoidable. The first step in... Read More
Let’s be honest, it’s a great feeling when you cross paths with a prospective new client. Even more exciting is when that client has the potential to become a major account. When the chance to bid on such a major business deal finds its way to your desk, it’s easy to quickly become enveloped in... Read More
For those of you who regularly read my blog, I want to caution you that this article tackles some very real and sensitive topics. But I want to share with you how I have been able to use what I’ve experienced in my personal life as motivation, and how you can use even the most... Read More
I was recently traveling for work and when flying back from Las Vegas, the pilot came on over the microphone and promoted a Spirit Airlines MasterCard. “5,000 frequent flyer miles just to apply!” he yelled, “If approved an additional 10,000 miles and for every dollar spent, one mile to add to your account, that’s at... Read More
